If there’s one thing I love about the digital marketing industry and the people within it, it’s the willingness to share knowledge. Not to be… Read More »9 Digital Marketing Podcasts That Are Definitely Worth a Listen
The Boom Blog
We all know the impact your website’s user experience (UX) has on SEO by now, right? But what about the user experience of your written… Read More »The Power of Content Readability: Write Less, Say More
Conversation is at the heart of everything we do as humans. Body language, facial expressions, and hand gestures all play a part in the wonderful… Read More »Getting Started with Conversational Marketing
In August 2022 Google announced their helpful content update. Just about everyone who produces online content started to wonder how ‘helpful’ their output actually was.… Read More »6 Types of Unhelpful Content You Might Not Know You Have, and How To Improve Them
As anyone in the office will confirm, sustainable digital marketing and corporate social responsibility are some of my favourite digital marketing topics! I talked everyone’s… Read More »Sustainable Digital Marketing: How to Create a Corporate Social Responsibility Strategy
Lets face it, the last few years have been an absolute whirlwind for everybody across the UK and the world. We’ve battled our way through… Read More »How Will The Cost of Living Crisis Affect Your Marketing Strategy?
Writing content in an SEO-friendly way is fascinating. There’s often a misconception that we’re writing for robots. We’re not. Well, we are a bit. It’s… Read More »SEO Content Writing Tips: What Can Orwell Teach Us?
With over 70,000 Google searches happening every second, amounting to 5.4 billion in a day according to Review 42, that’s a huge amount of people… Read More »A Basic Guide to Website Navigation Optimisation for Better Conversion Rates
If you’ve met me, you probably wouldn’t be shocked to know I read 1984 as a teenager. You’ll be even less shocked to know I… Read More »Orwellian SEO: The Evolution of Understanding Customers
If you read my last post about my second day at Brighton SEO, you may have noticed my subtle hint that I’d meet a few… Read More »Brighton SEO 2022 Highlights: Day Three