paid search

When AdWords Innovations Work

After her last rant-filled post at Google AdWords, Katie attempts to restore the balance with an overview of 3 of the best new ad innovations from the big G.

Google AdWords, We Need to Talk

Google AdWords has changed a lot recently, and we’re not sure if it’s for the best. Katie reaches out and shares a few home truths with the advertising behemoth.

What Is PPC?

PPC advertising – what is it? Is it worth it? And why should you hire a pay per click management agency? We answer all this and more in our introuduction to PPC.