Lessons Learned: Marketing a Charity Event
Most valuable lessons I learned whilst marketing a small charity’s yearly event.
Hashtags in #Marketing
Whether we’re tweeting, posting pictures on Instagram, or even in status’ on Facebook and updates on Google+ we just can’t escape the hashtag! Today Gozde talks you through some of the best, and worst, examples of hashtags in marketing and offers tips and advice for avoiding hashtag fails!
Four Social Media Metrics You Need to Start Tracking Now
Want to start paying more attention to social media metrics but can’t decide which ones? Amy talks through four of her favourite and why she recommends you start tracking them now.
Four Easy Ways to Track Your Social Media ROI
A look at four tools and tricks that can help you gain an insight into the ROI of your social media campaigns.
Building Ties and Stealing Customers – Case Study on Social Media Monitoring in B2B
Guest poster Patrick Hathaway reveals how social media monitoring helped IdeasByNet to win new business.
Boom’s Guide to Social Media for Business Part 7: Brand Management
The penultimate part to Boom’s Guide to Social Media for Business: brand management. Find out what to do and say when people start bad-mouthing your brand online.
Boom’s Guide to Social Media for Business Part 6: Engaging With Your Demographic
Part six of Boom’s guide to social media for business: learn what to say to engage your customers, and how to say it.
Boom’s Guide to Social Media for Business Part 3: Top Tips for Creating a Picture Perfect Social Media Profile
The third in a series of in-depth guides to social media. Learn how to create a complete social media strategy including where to find your target audience, what you should say, and the best ways to monitor your success. In part three, you’ll learn tips and tricks for getting the most of your social media profiles.
Boom’s Guide to Social Media for Business Part 2 – Identifying Sites
The second in a series of in-depth guides to social media. Learn how to create a social media strategy from start to end including where to find your target audience, what to say, and how to monitor your success. In part two, you’ll learn how to find the best social media sites for your strategy, and how to figure out which sites you should be using.
6 SEO Tips To Optimise Twitter For Search
Although backlinks as a ranking factor are not going anywhere, the way in which search engines are identifying popularity, trust and authority has changed to… Read More »6 SEO Tips To Optimise Twitter For Search