Organic Social vs Paid Social: Which Do I Need?
Social media is a powerful marketing tool. But it can also be costly if you’re unsure when the best time is to use organic versus… Read More »Organic Social vs Paid Social: Which Do I Need?
Social Media
9 Digital Marketing Podcasts That Are Definitely Worth a Listen
If there’s one thing I love about the digital marketing industry and the people within it, it’s the willingness to share knowledge. Not to be… Read More »9 Digital Marketing Podcasts That Are Definitely Worth a Listen
If Notable Figures From History Were Instagram Influencers
It seems that everyone is au fait with social media these days. Granny is all over “the Ticky Toks”, Dad is fast becoming a Facebook… Read More »If Notable Figures From History Were Instagram Influencers
5 Surprising Features and Ideas You Can Use to Market on Instagram
Instagram, once the selfie posting social media app has expanded to a multi-billion dollar platform for eCommerce and influencer brands. About 6/10 Instagram users log… Read More »5 Surprising Features and Ideas You Can Use to Market on Instagram
Integrating TikTok Into Your Marketing Strategy (Case Studies)
How can we market ourselves on TikTok and how have other brands already started integrating TikTok into their social media strategy? First things first, if… Read More »Integrating TikTok Into Your Marketing Strategy (Case Studies)
9 Awesome Social Media Tools
Amy talks us through 9 awesome social media tools that will help with: inspiration, making the most of your time, and monitoring what people are saying about you
Marketing Tragedy
Amy Elliott looks at how companies have used natural disasters and tragedy to try and leverage their social media following and offers helpful tips for how best to deal with tragedy on social media.
Pinterest Launches Place Pins: What Does this Mean for Marketers?
Pinterest is evolving at a rapid rate, with the addition of recipe pins, product pins, and article pins this year alone! One month after they announced promoted pins, they’ve just launched place pins. Amy Fowler explores exactly what place pins are, and how marketers can make the most of these addictive new pins.
Lessons Learned: Marketing a Charity Event
Most valuable lessons I learned whilst marketing a small charity’s yearly event.
Hashtags in #Marketing
Whether we’re tweeting, posting pictures on Instagram, or even in status’ on Facebook and updates on Google+ we just can’t escape the hashtag! Today Gozde talks you through some of the best, and worst, examples of hashtags in marketing and offers tips and advice for avoiding hashtag fails!
