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eCommerce SEO Services

Increase your online sales with tailored SEO strategies designed to succeed in the home retail sector. 

Getting organic traffic to your eCommerce website

One of the biggest reasons eCommerce websites fail is because they don’t harness the power of search engines. Succeeding in search can be complex and time-consuming. But when eCommerce sites commit to an effective SEO campaign, they reap the rewards. From driving the right traffic to increasing conversions and revenue, it pays to be seen in search results.

That’s where we come in. As a dedicated eCommerce agency, we put winning strategies in place and relieve the stress of worrying about the minutiae of eCommerce SEO. You’ll be free to get on with running your business, while a team of eCommerce SEO specialists focus on getting the best from your organic search performance.

Orange shopping basket

We’re a digital marketing agency specialising in home and garden retail, so we really understand the pressures of running an eCommerce business. It’s busy, fast-paced, competitive and complex. There’s a lot going on, and a lot of passion behind the people and the products involved.

Our home and garden eCommerce SEO clients are varied and diverse, but their main goal is always the same. Increasing their web traffic and sales, whilst sharing their enthusiasm and expertise with their customers. We support our clients to do just that via their SEO strategy. 

Is SEO important for eCommerce?


Google and other search engines are guiding your potential customers day in, day out. If your online store doesn’t appear in the search engine results pages for the products you sell, you’re missing out on valuable website traffic and sales.

Getting search engine optimization right is vital. With a great e-commerce SEO strategy, you’ll get a steady stream of customers who are ready to buy your products. They’ve reached your eCommerce site because they’re already looking for the things you sell. This type of high-intent audience is really valuable to your business. What better way to boost your eCommerce sales?

An ecommerce manager typing on a laptop

Ready to elevate your sales and revenue?  

Maximising your potential on search engines

To reach your true SEO potential, it’s important to understand the strengths of the platform you’re using. Our eCommerce SEO experts have worked with a wide variety of online stores built on different platforms. From Magento, Shopify, WooCommerce and even bespoke builds, we understand that every eCommerce platform is different, just like every business is unique.

Taking all this into account, we create long-term eCommerce SEO strategies that continue to deliver results over time. We balance tackling the quick wins with continuous, smaller improvements to help you build your business. We know what works for eCommerce businesses and we’re with you for the long haul.  

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Our eCommerce SEO services

Just as every business is unique, so is every SEO campaign. We’ll create a custom eCommerce SEO strategy to suit your business goals, but our approach usually includes:

Technical SEO

We’ll carry out an SEO audit to uncover any issues that might be affecting your eCommerce store.

Working with web development to prioritise and fix issues, we’ll keep your site in tip-top condition, resolving any new issues quickly and effectively. 

Keyword Research

Defining your target keywords for a busy online business can be tough. But we have years of practice to draw on.

Our expert SEO team will uncover the most lucrative and achievable targets, making sense of the data and leading the strategy. 

On-page Optimisation

From category pages to product pages, your site’s on-page copy needs to be spot on if you want to engage your customers.

We combine creativity, alongside proven SEO strategies and sales copywriting to help you attract, convince, convert and retain your online customers. 

Content Marketing

Content creation is a great way to supercharge your digital strategy and boost your SEO efforts.

We can help you run a professional blog that complements your SEO strategy, attracts valuable backlinks and builds your topical authority. 

Orange and black retail shopping bags

Amazing Results for Amazing Clients

See how our team of home retail SEO experts has transformed our clients’ rankings, traffic and revenue, leading them on a journey of digital marketing success.

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Related digital marketing services

A great eCommerce SEO service is even better paired with our other digital marketing services. Most online customers access multiple digital marketing channels before making a purchase, so a joined-up approach can lead to more sales revenue. We’re not just an SEO company. We can offer much more, such as…

PPC Services

Getting your paid advertising right is the perfect way to complement your search engine marketing strategy. We offer PPC management services to maximise your ad spend and drive exceptional results. 

Google Shopping Management

Ideal for increasing eCommerce sales, Google Shopping gets your products right in front of the people who need them. Make sure you’re ready to sell to the customers already looking for your products. 

Conversion Rate Optimisation

The work doesn’t stop when potential customers reach your site. Even slight improvements to your website can make a big difference to your bottom line. Convert traffic to sales with our conversion rate optimisation services.

Kickstart your eCommerce SEO strategy today. 

Why choose Boom as your eCommerce SEO agency?

Ecommerce is our speciality and we’re passionate about the results we’ve achieved. We’ve worked with a huge variety of eCommerce businesses over our many years in the industry, and we’re still working with many of those today thanks to our dedication and attention to detail. 

As an eCommerce digital marketing agency, we also offer a range of other services to help your online store perform at its best. You can combine our eCommerce SEO services with other packages if you wish, keeping a streamlined approach to your digital marketing. 

We’d love to help you improve your online visibility, increase your web traffic and maximise your sales online.

Why not give us a call today to find out more?

Call 0115 857 7755

Your Questions Answered…

How much does eCommerce SEO cost?

There’s no set cost for eCommerce SEO, but there are a few factors that influence the price you will be quoted.

  • Your site:
    The size, complexity and sheer number of products you sell will affect the cost of your eCommerce SEO. A small, simple site just doesn’t have as many different variables as a large one!
  • SEO agencies:
    The services offered, pricing format, SEO skills on offer and more all affect cost. Different eCommerce SEO agencies operate in different ways, so it’s up to you to find the right fit for your business.

At Boom, we create an individual quote based on your needs. We’ll review your site and produce a pitch so you can understand what we can offer, and we’ll be more than happy to answer any questions you have along the way.  

What are eCommerce SEO services?

Ecommerce SEO services provide strategies and tactics to help eCommerce stores to grow their presence in search. Ultimately, these services should work on increasing visibility, sales and revenue via organic search.

There are various different ways of tackling eCommerce SEO although the main principles will be the same. We believe that continuous SEO work is important, but we can also help with ad hoc projects like technical audits, keyword research, SEO copywriting and content marketing.

Let’s talk about your eCommerce SEO campaign

The Drum Recommended
  • Premier Partner
  • eCommerce Specialist
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