Standing out from the crowd is crucial in eCommerce marketing, but with so many online shops competing for the same audience, how can your online… Read More »The Power of Niching Down for Your eCommerce Business
Lately, I’ve been seeing a lot of articles about structured data and schema markup, and why it’s important for SEO. In a world where search… Read More »Structured Data for eCommerce – Benefits and Best Practices for a Beautifully Marked-up Website
Lately, there’s been a lot of talk (and evidence) to suggest that Google’s bias towards larger businesses is somewhat questionable. With every update, it seems… Read More »How Small eCommerce Sites Can Compete with Larger Businesses in Digital Marketing
We’re so thrilled to share that we’ve retained our Google Premier Partner status for 2024. It means we’re in the Top 3% of Google partner… Read More »We’re Google Premier Partners For The 8th Year Running
For eCommerce and retail websites, category pages are of paramount importance. They give the user a rundown of all the products your business offers and… Read More »What Makes a Good eCommerce Category Page?
Speaking with my designer hat firmly on, the principle of “form following function” has been a fundamental cornerstone in my approach since my early days as… Read More »Why “Form Following Function” is Crucial in Content Marketing
Businesses with more than one physical location can face a few challenges when trying to appear in the top positions for local search. In this… Read More »How to Optimise Local SEO for Multiple Physical Locations
Content is king. That’s the phrase. But even the best content will struggle to reign over the digital landscape without a robust technical foundation. Enter… Read More »Technical SEO for Dummies
As yet another Google core update rolls out, let’s see what the team have been reading to keep abreast of all the current changes, trends,… Read More »What Boom Have Been Reading November 2023 Edition
OK, so it’s less battle of the bands and more like comparing your music tastes to your dads. There’s a good chance it isn’t going… Read More »Battle of the Brands: Traditional vs. Digital PR
