As yet another Google core update rolls out, let’s see what the team have been reading to keep abreast of all the current changes, trends,… Read More »What Boom Have Been Reading November 2023 Edition
OK, so it’s less battle of the bands and more like comparing your music tastes to your dads. There’s a good chance it isn’t going… Read More »Battle of the Brands: Traditional vs. Digital PR
What is the difference between the two? Why is one being replaced? How will this affect my current strategy? How do I prepare for this… Read More »FID vs. INP: A Change Is Coming…
It’s been a fair old while since we did a roundup post, but what a month it’s been, eh? We’ve seen the tail-end effects of… Read More »What Boom Have Been Reading October 2023 Edition
In the ever changing, magical world of public relations, having the ability to measure digital PR success accurately is crucial, and it’s a lot easier… Read More »11 Ways to Measure Digital PR Campaign Success Beyond Links
You can’t move for people mentioning branding design these days. The term gets thrown around a lot as people realise its full potential, but to… Read More »Branding: How to Rebrand for Maximum Impact
Now more than ever, video content is playing a significant role in customer experience, and according to a recent study, 63% of executives agreed that… Read More »5 Easy Ways to Use Video Content to Improve Customer Experience
With the ongoing threat of recessions, the cost of living crisis and *gesturing broadly at everything*, it’s going to be another challenging year for most… Read More »How (and When) to Remix Old Creative Content
Remember the good old days? When we could get away with article spinning, mass link submissions, and all that stuff. Times have changed, haven’t they?… Read More »When Blogging Isn’t Just Blogging: Tie It Into Your Business
Social media is a powerful marketing tool. But it can also be costly if you’re unsure when the best time is to use organic versus… Read More »Organic Social vs Paid Social: Which Do I Need?
