The Boom Blog

Brighton SEO 2022 Highlights: Day Three

Rebekah Conway
Updated on 19th May 2022

If you read my last post about my second day at Brighton SEO, you may have noticed my subtle hint that I’d meet a few… Read More »Brighton SEO 2022 Highlights: Day Three

Brighton SEO 2022 Highlights: Day Two

Rebekah Conway
Updated on 19th May 2022

I started the day by taking part in Brighton SEO’s beach clean. I’ve loved the ocean since I was a child. In fact, until I… Read More »Brighton SEO 2022 Highlights: Day Two

Brighton SEO 2022 Highlights: Day One

Rebekah Conway
Updated on 19th May 2022

Attending Brighton SEO is one of the highlights of the year for hundreds if not thousands of digital marketers out there. And I was honoured… Read More »Brighton SEO 2022 Highlights: Day One

Why it's important to change to Google Analytics 4 (GA4) now - Boom Online Marketing

GA4: Why You Should Set Up Google Analytics 4 ASAP

Ian Lockwood
Updated on 6th April 2022

Google has announced the deprecation of Universal Analytics (UA), the much-loved and much-used tool that provides website owners with a wealth of information about visitors… Read More »GA4: Why You Should Set Up Google Analytics 4 ASAP

UX Optimisation: Humanising Your Website (Case Studies)

Peter Bingham
Updated on 24th January 2022

In the race to the top of the SERPs, many digital marketers often forget that websites are built for humans, and not just for Google. … Read More »UX Optimisation: Humanising Your Website (Case Studies)

Black Friday Marketing: How to Do It Better in 2022

Susan Giles
Updated on 6th December 2021

Black Friday is one of the most important days in the retail calendar for a lot of businesses, if not the most essential. It is… Read More »Black Friday Marketing: How to Do It Better in 2022

Technical SEO Audits: Adventures of an SEO Detective

Lucinda Martin
Updated on 6th December 2021

Do you remember a few years ago when everyone’s CV said ‘Digital Rockstar’ ‘Growth Hacker!’ and ‘SEO Guru’? I fully believe that not only was… Read More »Technical SEO Audits: Adventures of an SEO Detective

Why a Google My Business Profile is Vital for Your Business

Sally Wootton
Updated on 10th November 2021

Google My Business profiles (soon to be known as Google Business Profiles) are a vital, but often undervalued, aspect of your business’ digital presence and… Read More »Why a Google My Business Profile is Vital for Your Business

Will AI Replace Copywriters in SEO?

Claire Brain
Updated on 7th April 2022

In today’s world, the prospect of using artificial intelligence, or AI, for copywriting is very real. There are some fabulous tools available to make writing quicker and easier. But are these tools about to replace human copywriters and take over the world?! Let’s find out.

If Notable Figures From History Were Instagram Influencers

Lindsay Ball-McQueen
Updated on 11th November 2021

It seems that everyone is au fait with social media these days. Granny is all over “the Ticky Toks”, Dad is fast becoming a Facebook… Read More »If Notable Figures From History Were Instagram Influencers

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