The Boom Blog
Google has announced the deprecation of Universal Analytics (UA), the much-loved and much-used tool that provides website owners with a wealth of information about visitors… Read More »GA4: Why You Should Set Up Google Analytics 4 ASAP
In the race to the top of the SERPs, many digital marketers often forget that websites are built for humans, and not just for Google. … Read More »UX Optimisation: Humanising Your Website (Case Studies)
Black Friday is one of the most important days in the retail calendar for a lot of businesses, if not the most essential. It is… Read More »Black Friday Marketing: How to Do It Better in 2022
Do you remember a few years ago when everyone’s CV said ‘Digital Rockstar’ ‘Growth Hacker!’ and ‘SEO Guru’? I fully believe that not only was… Read More »Technical SEO Audits: Adventures of an SEO Detective
Google My Business profiles (soon to be known as Google Business Profiles) are a vital, but often undervalued, aspect of your business’ digital presence and… Read More »Why a Google My Business Profile is Vital for Your Business
In today’s world, the prospect of using artificial intelligence, or AI, for copywriting is very real. There are some fabulous tools available to make writing quicker and easier. But are these tools about to replace human copywriters and take over the world?! Let’s find out.
It seems that everyone is au fait with social media these days. Granny is all over “the Ticky Toks”, Dad is fast becoming a Facebook… Read More »If Notable Figures From History Were Instagram Influencers