Wayne has been at Boom since like forever and specialises in SEO, Content and Outreach. An accidental entry into the world of SEO has left him with little spare time. When not at work or with his family, you can find him amidst a pile of records.
Remember the good old days? When we could get away with article spinning, mass link submissions, and all that stuff. Times have changed, haven’t they?… Read More »When Blogging Isn’t Just Blogging: Tie It Into Your Business
Ready to give up that Microsoft Office subscription and want to try something different? Or maybe you’re in need of some Google Docs tips because… Read More »23 Super Useful Google Docs Tips for Marketers
We have made no secret of our love for Sistrix, we use it daily across the SEO team. As with any other tool, there are always new little sections that you haven’t discovered or used before. When you spend time playing around with a tool you come up with new ways to use what you have and apply it to your work.
Content doesn’t spread itself, links don’t build themselves – you need to give them a push. If you are pushing in the right direction to the right people with the right message you are much more likely to be successful.
I’ve always thought that being good at outreach was not necessarily something you could teach. Sure, you can point people in the right direction; you can give them the materials that will help them become better at it. But can you actually teach outreach success?
Just over a year ago we decided that we would put a bit more effort in to the local digital marketing meetup that we host; Drink Digital. We would try and get a few more people there. We would try and get different disciplines coming together and working together on more successful digital marketing campaigns. We would re-brand it.
Last week we had the last Drink Digital of the year.
My presentation for the evening was entitled “Cycling, Hot Dogs, Marginal Gains and Digital Marketing”. You can find my slides below. Beneath that you will find a round-up of some of the things that I covered and also links to the resources that I mentioned.
Nothing is ever truly original. Nothing. No matter what you are working on it is always a mash up of what has come before. This… Read More »Steal Like An Artist: The Way To Better Content
**Last Updated Feb 2017** Every six – eight weeks we put on a little digital marketing event in Nottingham called Drink Digital. It isn’t a… Read More »73 (Mainly) Under The Radar Digital Marketing Tools
Last year, link building faked its death more times than we cared to count! If you need to catch up with all things link-related, we suggest that you grab yourself a cold beverage and settle down with Wayne’s round-up of the 100+ best blog posts about link building from 2013.
