Lately, I’ve been seeing a lot of articles about structured data and schema markup, and why it’s important for SEO. In a world where search… Read More »Structured Data for eCommerce – Benefits and Best Practices for a Beautifully Marked-up Website
Lately, there’s been a lot of talk (and evidence) to suggest that Google’s bias towards larger businesses is somewhat questionable. With every update, it seems… Read More »How Small eCommerce Sites Can Compete with Larger Businesses in Digital Marketing
For eCommerce and retail websites, category pages are of paramount importance. They give the user a rundown of all the products your business offers and… Read More »What Makes a Good eCommerce Category Page?
Businesses with more than one physical location can face a few challenges when trying to appear in the top positions for local search. In this… Read More »How to Optimise Local SEO for Multiple Physical Locations
Content is king. That’s the phrase. But even the best content will struggle to reign over the digital landscape without a robust technical foundation. Enter… Read More »Technical SEO for Dummies
What is the difference between the two? Why is one being replaced? How will this affect my current strategy? How do I prepare for this… Read More »FID vs. INP: The Change Is Here
Remember the good old days? When we could get away with article spinning, mass link submissions, and all that stuff. Times have changed, haven’t they?… Read More »When Blogging Isn’t Just Blogging: Tie It Into Your Business
Lets face it, the last few years have been an absolute whirlwind for everybody across the UK and the world. We’ve battled our way through… Read More »How Will The Cost of Living Crisis Affect Your Marketing Strategy?
Writing content in an SEO-friendly way is fascinating. There’s often a misconception that we’re writing for robots. We’re not. Well, we are a bit. It’s… Read More »SEO Content Writing Tips: What Can Orwell Teach Us?
With over 70,000 Google searches happening every second, amounting to 5.4 billion in a day according to Review 42, that’s a huge amount of people… Read More »A Basic Guide to Website Navigation Optimisation for Better Conversion Rates
