Claire Brain

Claire Brain

Head of Copywriting

SEO Research

It’s important to listen to what people are actually searching for before you create content for your site. I can help you identify what people are looking for and marry this with what your website offers, helping you increase organic traffic, driving more sales or leads.


Understanding what’s happening on your website is crucial. I love to look for trends and themes, digging into data and interpreting what’s what. I’ll use this to make strategic decisions on what’s working and what isn’t, helping you to focus on what’s important.

Technical SEO

Through a full audit of your website, I can help make sure you’re not overlooking anything that might hinder your organic search performance. I’ll recommend improvements that search engines like, and work with web developers to ensure they are implemented correctly.

About Me

I joined Boom in 2014 to specialise in SEO, an area I’d always had a keen interest in. I now focus on growing organic traffic and revenue, and my varied client portfolio includes both B2B and B2C companies. Working across technical, on and off page strategies, I have been able to achieve some exciting results during my time at Boom. I currently work part-time in order to balance family life.

Most of my spare time outside work is spent having fun with my two children. I also enjoy walks with my dogs, as well as swimming, Zumba and reading.

I’m organised yet creative, which is why I love being a client manager at Boom. I’ve always loved making things so I sometimes create my own jewellery, some of which has even been featured in magazines.

Skills & Experience

  • CIM Professional Diploma in Marketing –  Loughborough College & Cambridge Marketing College.
  • BA Hons in English & Psychology – Keele
  • Further SEO – DistilledU
  • SEO 101 – Distilled U.
  • Over 14 years of eCommerce experience
  • Content Marketing
  • Email Marketing
  • SEO
  • Copywriting
  • Analytics
  • Keyword Research
  • Marketing Strategy
  • Project Management