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DRINK Shots CRO & Being Brave Webinar

This event has ended

As we approach the end of what has been a very challenging year, we’re serving up the latest knowledge from the ever-shifting world of digital marketing, a little bit of actionable advice for your own websites and some life-changing insights from Boom’s very own Wayne Barker. Here’s what’s in store:

  • What’s new in Google and search
  • How to move on, be braver and take the (ahem) bullsh*t by the horns
  • How to harness the power of CRO to help you get more conversions from your hard earned traffic

Please note: This event has now ended

Watch the Recording:

The Speakers:

Ian Lockwood

Ian Lockwood

Principal Consultant, Boom

What’s New in Google & Search?

Ian once again provides us with all the latest and juiciest Google updates, including information on the refreshed disavow tool, hints of another core update and a look at the Google page experience update.

Shahina Meru

Shahina Meru

Director – Conversion Rate Optimisation, Merkle

Convert Hard Earned Traffic with CRO

Investing in paid media will bring the traffic, but won’t necessarily convert them into customers. Shahina explains the power of CRO and how it can help you get more conversions from your hard earned traffic. Learn how to use CRO strategies to create relevant experiences post-click to drive conversions, resulting in higher conversion rates, lower CPAs and increased overall revenue.

Wayne Barker talking at Drink Digital, Nottingham

Wayne Barker

Director of Online Marketing, Boom

Fear and Loathing in Las Malaga: Move On, Be Brave And Take The Bullsh*t By The Horns

In the words of a terrible Instagram quote: “Everything you’ve ever wanted is on the other side of fear”. Just don’t mention the fire…

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