The Client
TwentyCi helps businesses gain a deeper understanding of their customers through data-driven insights. They do this by providing UK residential property data, analytics & insight for marketing and other key strategic purposes.
The Challenge
Quality conversions and improved content
As TwentyCi seek to work with large businesses, each conversion takes time to secure but can be very high net worth. With this in mind, it’s not all about gaining more traffic and conversions. We’re challenged in a different way.
Our key aims are:
Services
What We Did
Working across a range of digital marketing services, we have created a regular content plan that maintains touchpoints with potential customers and reaches new prospects.
SEO & Content:
Email Marketing
PPC
The Results
Given our focus on quality rather than quantity, the results are difficult to measure in figures only. Instead, the proof is in the relevance of the leads we generate through our digital marketing mix.
We have definitely seen an upturn in the quality and volume of incoming enquiries. The PPC, SEO & content strategy is achieving cut through with the right audiences.
Nick McConnell, Commercial Director
Looking Ahead
We remain in close partnership with the innovative team at TwentyCi, helping to support them in maintaining customer relationships through digital marketing and acquiring the right type of new business. We look forward to scaling up with this exciting and insightful business.