Email Marketing

For the last 10 years, email marketing has delivered the highest ROI of any digital marketing channel.

E-mail is often overlooked in favour of new technologies, but this tried and tested marketing method certainly shouldn’t be ignored!

Using email is an ideal way to make the most of your existing customer base, but it’s equally as powerful for targeting new prospects. It’s a great method of keeping in regular contact with your customers and building your brand.

Here at Boom we have the skills to think differently about email, coupling design that converts with analysis and a test and learn approach. We can design and execute email marketing campaigns that maximise open, click and conversion rates, helping you to amplify the impact of your email campaigns.

We work closely with you to understand your product ranges and objectives, before tailoring an email marketing plan that suits you. Regular contact with your account manager keeps you up to date with our progress and performance.

Planning & Strategy

We can help you generate ideas, plan an email programme and define your strategy for growth through email marketing.

Email Design

Our skilled designers create emails that are fully responsive, so you can be sure they’ll look great when viewed via desktop or mobile devices. We’ll also carry out thorough inbox and browser testing to make sure your emails look their best however they’re opened.


A/B testing based on subject line, time of day, from name or content can help you get a clear picture of what your customers really respond to.


Our email team’s experience allows them to help you find segments that work the hardest, increasing your ROI.


Email automation can help you refine your marketing processes and be more effective. Our team can arrange automated email workflows so you never miss a customer at a key point in the sales funnel again.

Reporting & Analysis

We’ll always track performance and provide valuable insight into what this means for your business, shaping your future email strategy for improved performance.