Hi, I’m Simone Letts,

PPC Account Manager

at Boom.

PPC Management

My job involves managing campaigns across Google search, shopping, display & remarketing, Bing Ads and social media. Let me help you promote your business and lead you to success using a combination of best practices, industry knowledge and marketing finesse!

Marketing Strategy

Know what you want to promote but not sure how or where? I specialise in long term strategies, account development, and optimisation. Together we can pick the right pay-per-click strategy to target customers at different stages of the buying process and grow your business online no matter the budget.

Social Advertising

If you would like to target customers through social media then i'm your girl! I have experience working on Facebook, Instagram, LinkedIn, Youtube and Twitter campaigns. We can target specific platforms depending on your business goals.

Data Analysis

Data is key to success. I have the ability to identify and monitor trends and insights in order to optimise accounts. My data analysis skills help solve problems with a proactive and creative approach and this is vital to improving performance and maximising profit.

About me
My Experience

After becoming a Journalism graduate, I decided to pursue a career in digital marketing.
3+ years later I am now a Google Certified Paid Marketing specialist whos has been fortunate enough to work with various different clients across global markets.

I love my job and describe myself as an innovative thinker who is driven and confident in delivering personalised PPC strategies that achieve great results.

You can often find me at marketing events as I like to keep on top of the latest digital trends. I’m a natural socialiser who cannot resist an intellectual debate and has an unquenchable thirst for knowledge.

My Interests

When I’m not working hard optimising PPC campaigns you can find me shamelessly eating biscoff spread on my couch, crying at animal rescue videos or going on adventures with my 2-year-old pomsky.

“Cheese worshipper”, “shopping junkie”, “26-mile hike survivor” and “Jason Statham enthusiast” are all fairly accurate ways to describe me.

Cooking, exercise, and outdoor activities are a few things I enjoy. I’m also passionate about animals and am a proud member of Hope For Paws.

Why I’m Qualified
My Credentials
  • BA (Hons) Degree In Journalism

  • Level 4 NVQ Diploma in Digital Marketing

  • 3+ years managing PPC accounts

  • In-house and agency experience
  • Google Ads Certified in Search, Shopping, Display, Mobile.

  • Bing Ads Accredited Professional

Why I’m Qualified
My Expertise
  • PPC Management
  • PPC Account Audits
  • Strategic Planning
  • Google and Bing Ads
  • Social Advertising
  • Keyword Research and Analysis
  • CRO