We are absolutely delighted to introduce the newest member of the PPC team here at Boom. Everyone, say hello to Martin Baxter.
Martin joins Boom as a PPC Account Manager and has already settled in to our way of life. Prior to joining us, Martin has worked in a variety of different fields ranging from Online Advertising Co-Ordinator to Control Technician and Production Engineer. Most recently he worked for a lead generation specialist where he ran paid search campaigns for boilers and renewable energy technologies.
Although he was employed as a Web Analyst, he found that he spent most of his time working on PPC, and it was here that he really started to boost his skills managing campaigns and balancing clicks with conversions.
He said: “I’ve joined Boom so I can do what I was doing at Holmes on a larger scale, with more clients and to learn new PPC techniques and even about the other sides of digital marketing, like CRO and SEO. Only working at agency can I do this, and I think I’ve found a great one in Boom. A company that is overflowing with talent, expertise and creativity, has a great ethos and most importantly, are really nice people.”*
Head of PPC, Katie Walton said, “we’re really excited that Martin has joined the company – he’s got all the right skills to help our clients reach their goals and we’re looking forward to growing our PPC services with his support.”
*We didn’t bribe him to say that! 🙂