Archive for the ‘Industry News’ Category

Google AdWords, We Need to Talk

Google AdWords has changed a lot recently, and we’re not sure if it’s for the best. Katie reaches out and shares a few home truths with the advertising behemoth.

Google Privacy Policy Changes: The Real Story on Advertising

There are a lot of half-truths on the changes to the Google Privacy Policies and how advertisers can access information about you. Find out the truth.

Anger As Google Hides Keywords From Website Owners

The last 24 hours have seen online marketers around the world venting their spleen at Google’s latest announcement: With immediate effect, all searches performed by users logged in to Google will be conducted via a secure (SSL) connection. This has the effect that organic keyword data is not passed to the website receiving the traffic [...]

PPC News: Interflora Wins AdWords Case Against M&S

The verdict’s in on the Interflora vs M & S AdWords trademark bidding row. And the ruling could have an impact on every AdWords user in the EU.

Wikipedia Selling Links For $5000

Get yourself on the WikiMedia Sustaining Corporate Donors page for $5000 a link, your choice of anchor text.

Image Search Like It’s 1999

Google’s new search by image feature may sound exciting, but we’re not impressed. We’ve tested how good it is using three high profile and visually similar people – David Milliband, Will Critchlow and Novak Djokovic.

Boom Online Marketing Buck the Recession to Celebrate One Years Trading

Boom Online Marketing buck all trends to celebrate an exploding first year’s business. Here the company talk about the birth of the business and their plans for the future.

East Midlands Online Marketing Conference

I’m pleased to say that the eBusiness Club will be running its fifth Online Marketing Conference. Some of you will know that I spoke at the last one, and if you visit the conference page here, you can rather embarrassingly see me in action! There are a couple of great keynote speakers this year and [...]

The UK’s Internet Economy is Booming, It’s Official!

A Booming Online EconomyIn these gloomy and financially uncertain times where news headlines are full of job losses and strikes, it was heart warming to see the BBC’s Technology News running with a really positive story regarding the rosy health of our UK based internet economy.