When redesigning the Boom website, we put information architecture right at the heart of the process. Robert explains what it is, how we did that and why you should do the same.

There are a lot of half-truths on the changes to the Google Privacy Policies and how advertisers can access information about you. Find out the truth.

Boom is thrilled to announce the addition of a new member to the team: creative writing expert Ben Frisby.

Explaining some common misunderstandings about exactly what these metrics tell us.

What is the distinction between good and bad web copy? We look at ways of providing great engaging content for your customers that will also signpost your website to the search engines.

SEO and PPC: great traffic drivers, but which should your business use? Boom discusses the pros and cons of the two online marketing techniques so you can make the best decision for your business.

The 3 main reasons why people do not buy from a website could be the reason why your website is not converting. These sure fire fixes could hold the key to increased sales.

Hashtags aren’t there just to help promote your company. As Best Western demonstrated, they can show your company has a human, social side too.

We’ve just made the move from our office in Long Eaton to new premises in Beeston. Read more about it in our press release here.

Help Boom choose which charity to make a Christmas donation to!